KPI dashboardSOMA Game plan

SOMA Regenerative · Performance

SOMA, in numbers.
Aug 1 – Nov 9.

Aug 1 – Nov 9, 2026Prepared by Hai CreativeNov 10, 2026

Scorecard

Spend, leads, patients.

Whole period. Totals are computed from the platform data.

Channels

Meta and Google, month by month.

November is month to date, shown hatched.

Spend vs leads

Monthly, by channel

Meta spendGoogle spendMeta leadsGoogle leads
Bars: spend (left axis). Lines: leads (right axis).

Channel split

Share of spend and leads

MetaGoogle
Outer ring: spend. Inner ring: leads.

Cost per lead

CPL trend

BlendedMetaGoogle
Spend divided by leads, per month.

GoHighLevel

From lead to patient.

Each stage with its step conversion.

Lead funnel

Leads, contacted, qualified, booked, closed

Whole period.

Top ads

By leads

Cost per lead on the right.

Top campaigns

By leads

Cost per lead on the right.

Website · GA4

Site traffic and conversions

This week · Nov 10 call

What changed this week.

Figures from the call. Pipeline is open deals, not revenue.

Game plan

Steady spend. Sharper funnel.

Agreed on the Nov 10 call.